How to be a Successful Small Business Owner
I'm going to start off by saying something corny and cliché, but oh so true....gratitude is the right attitude.
Now that I got that out of the way, what does it mean? You can't make money from a grateful heart, can you? In your everyday, ordinary life, of course not, but, when it comes to being a business owner, this is the only way you're truly going to be a success, in your eyes, and others.
Some people think they've hit the peak of prosperity when they reach a certain number of followers on social media.
But, in the fast paced, ever changing world of commerce, what do followers benefit a small business owner if they aren't there to purchase your product? It's just an empty number if the sales aren't happening. Can you be grateful for a high amount of followers? Yes, if they are supporting you, otherwise it's just a number and your grateful heart is going to dry up along with your business.
This may seem obvious, but so many (myself included at one time) people sell a product they aren't passionate about, in hopes of hitting the big time in commerce. If you don't love what you're selling, no one else will.
Keep in mind, I'm speaking to the small business owners like myself. I spent years hoping for more sales, selling a product that I thought people would like, but I had no passion for....which led to an ungrateful heart. If I made one sale, I'd wonder why I didn't make two...an attitude that leads you down a dark path that you end up walking alone.
All that sounds well and good, right? So, what changed? My passion for my product. I didn't give up painting, but I found a niche I'm absolutely wild for, which is pretty contagious. I didn't spend much time talking about my old paintings because...well, they were paintings, and I felt like they were a dime a dozen with such a saturated market.
But, when I started painting 'Penny Pets', I felt like the Grinch whose heart grew two sizes that day...something shifted, I had found my own product rather than trying to imitate what was already being done...my passionate, grateful attitude was born.
At this point you might be saying to yourself, "yeah, that's all well and good, but how does it pay my bills?" Here is what I've discovered, and I truly hope you do as well. You have to be grateful for every small achievement, every sale, every inch in the right direction. It's a snowball effect, once your focus changes from monetary to gratitude, it falls into place. Call it karma, call it the Universe smiling on you, call it what you will, but it works.
Here's to your success!